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Branding and Reputation Management

Protecting Your Brand /
Corporate Social Media Distancing: The Fight Against Social Media Engineering and Fraud
Our main online hangouts are also the focal point for hackers looking to take advantage of any vulnerabilities. That is true for social media, one of the main online activities which is expected...
Brand Protection /
A Distribution Plan Will Help Your Customers Know Where to Shop and Help Them Avoid Buying Counterfeits
Most marketing departments focus all their attention on talking about their product with consumers. They hopefully make the product irresistible to consumers. That’s their job. The job of the...
Branding and Reputation Management /
Social Media's More Sinister Turn
Social Media is becoming more of a factor in the brand protection scheme of things. Once an arena where your brand can become damaged by disgruntled consumers venting on your brand's page and your...