Yuval Zantkeren

Online Christmas shopping: Bigger sales, bigger risks The holiday season marks a lucrative period for brands, and purchases made during this time of year often represent a substantial portion of...

New to managing brand-specific risks in the digital sphere? Here’s a rundown of the most important things you need to know.

You’ve established your business, strengthened your brand identity, and ensured that your business has a strong online presence. But brand-oriented digital risks have the potential to derail your...

Brands and executives work hard to build a solid reputation, reach a loyal customer base, and develop a unique voice. That’s why impersonation attacks are extra painful, as cybercriminals take...

Brand impersonation is a common phishing tactic that has convinced many brands to monitor registered online assets that include the company’s domain or trademarks. On the one hand, being aware of...

It’s impossible to think of a field that doesn’t need to worry about protecting against phishing attacks. Still, the financial sector must consider a few unique concerns due to the assets it holds...

Online brand protection requires a holistic, proactive approach. Most vendors, however, do not take that approach, choosing a far less effective route that attempts to mitigate threats after the...

Reaching a high level of online brand protection is never easy, but when businesses and vendors aren’t looking in all the right places, things go from challenging to impossible. Missing, inaccurate...

As the world’s biggest eCommerce marketplace, Amazon has always been a key target for counterfeiters. But since the pandemic, this problem has increased dramatically, with Amazon reporting a 67% rise...

The importance of brand protection couldn’t be more apparent. An OECD report stated that counterfeit goods reached 3.3% of the overall global trade, and in 2020, U.S. Customs seized $1.3 billion...