Online Counterfeiters
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Brand Protection: How Online Counterfeiting Is Eating Your ROI
In today's dynamic online world, the threats to your brand mount with each passing day. The threats from PPC (Pay-Per-Click Ads) violations, counterfeiters, typo squatters, domain squatters and the...
Brand Protection
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The Cyber Threat is Evolving. Is your Brand?
In the world of online commerce, the environment is becoming more threatening with each passing day. The threats are in a constant state of evolution and so should your brand protection strategy. Is...
Brand Protection
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Online Counterfeiting in the Fashion Industry
In the world of fashion, the answer to the question “How does one gauge the success of a brand?” is usually, just to look how many want to copy you. There are some that argue that fake goods is the...
SEO and Marketing
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Detecting PPC Violations is Critical to Online Brand Protection
Online brand abuse is becoming more and more common. This is especially prevalent for those marketers using PPC ads. Online pirates such as unauthorized resellers, phony websites and other cyber...
